Pain relief – new funding to provide better pain management

PRESS RELEASE: This press release was written following a federal government funding announcement off the back of the landmark Cost of pain in Australia report.

The compilation and release of this report was a key element of my work with Painaustralia. A through literature review and additional statistical analysis undertaken by Deloitte Access Economics creating its foundation. I proof-read multiple iterations of the report, finding grammatical, punctuation and spelling errors as well as factual errors and areas for review.

Healthcare Atlas highlights growing opioid use

PRESS RELEASE: This was a press release I wrote in collaboration with The Third Australian Atlas of Healthcare Variation to highlight trends with opioid usage in Australia. Evidence-based information was a key priority with all Painaustralia publications and opioid use was an issue often discussed in the media with regards to pain management. Multiple media interviews and articles eventuated as a result of this release.

Read the media release on the Painaustralia website here.

Media ManagementJessica Conway8 March 2019media release, press release, news, health, mgmtprod

HPV Champion and childhood blindness researcher honoured

PRESS RELEASE: This press release was part of a communication strategy for an annual federal government awards evening, designed to highlight some of the best medical research projects currently receiving government funding. This press release was distributed in the lead up to the event, followed by coordinated communication from the several universities involved with the award recipients. I also led communication from the federal health minister’s office and social media campaigns.

Understanding the immune system leads to award

FEATURE ARTICLE: This piece of copy was used on the National Health and Medical Research Council’s website to highlight some of the best medical research projects currently receiving government funding. I wrote this piece following an interview with Dr Pellicci and translated a very technical piece of research into plain English which can be easily understood by a wide audience.

Medical research into flesh-eating ulcer

PRESS RELEASE: This press release was instigated at the request of the health minister following media attention surrounding an increase in ulcer cases in a regional part of Australia. As well as detailing the work the government was funding into researching the cause of this ulcer, along with preventative measures and treatment options, several other research projects were also to be noted. This release was part of a full scale communication strategy, including a press event, talking points and social media strategy. There was extensive consultation with stakeholders within the National Health and Medical Research Council as well as the federal government.

contentgroup celebrates Brand Canberra AMI ACT Content Marketing Excellence Award

In collaboration with the Canberra Business Chamber and the ACT Government, contentgroup was last night recognised at the 2017 Australian Marketing Institute ACT Awards for Marketing Excellence.

Jessica Conway27 October 2017press release, media release, media liaison, public relations

Groundbreaking Australian research into government comms goes global

PRESS RELEASE: While I was working with contentgroup, the agency was undertaking some very interesting research into improving communication between govermment and citizens. This was a press release highlighting that work and establishing contentgroup as an industry leader.

Desperate times call for holiday-measures

PRESS RELEASE: This media release was written to support editorial content and attract media attention to cast a wider talent net for this recruitment agency. Following the distribution of the release coverage was seen across multiple channels, as well as news.com.au and Fairfax Media.

Young athletes lead the way to a future without violence

PRESS RELEASE: This media release was distributed the day of the press conference, following a media alert issued with three days notice. This media strategy saw print, radio and television coverage of the client's program.

Get your head around employee mental health

PRESS RELEASE: I was contracted to write three media releases for The Good Food Dude and devise a media strategy to promote his business. This is one of those releases, which I used a topical subject matter to create interest in the business.

Employers are increasingly having to manage staff with mental illnesses across Australia, with more than half of organisations reporting an increase in cases, according to a recent survey[1]. There is a growing case for organisations taking a bigger role in their employees’ health – both mental and physical.

Media ManagementJessica Conway2 May 2017press release, article, media release, mgmtprod

Spend autumn outdoors, your eyes will thank you for it!

Before winter’s chill forces us beneath doonas and hugging the heaters, Canberrans are being advised to frolic amongst those giant piles of leaves and help maintain their eyesight.

CopywritingJessica Conway1 February 2017article, media release, editorial, public relations, print, health, client coverage